Variable Data publishing – The Power of 1-to-1 marketing

VDP delivers 1-to-1 marketing, custom printed for each and every Contact on your list.

Why so personal?
Use the power of Variable Data Publishing for referral farming and you’ll:
• Boost name awareness – 62%
• Get a better response rate – 36%
• Increase repeat business – 48%

KiTS personal, 1-to-1 Relationship marketing means sales professionals will:
• Hunt and chase less
• Overcome market cycles easier
• Enjoy a better lifestyle

VDP keeps you personal – really, really personal with each and every contact.

KiTS NewsPak for Realtors
NewsPak looks at 42 unique variables for each and every printed page. It’s completely customized to the individual Realtor and then uniquely personalized to each Contact based on the different information fields in the database.

That means, if they live in a detached home, it’s a different newsletter than the person living in a condo or a townhouse or a rental would receive. It’s different again if a Realtor lists them in their database as friends, or instead - prospects, or part of their COI. And it gets even more personal depending which language is indicated.